.service-single--yandex-direct{
  --direct-orange:#e85b26;
  --direct-orange-dark:#d64f1d;
  --direct-ink:#23333c;
  --direct-muted:#66757d;
  --direct-line:#dbe2e5;
  --direct-paper:#f3f6f7;
  --direct-dark:#10232e;
  --direct-dark-2:#183542;
  background:#fff;
}

.service-single--yandex-direct .service-single-hero-side{
  justify-content:center;
}

.service-single--yandex-direct .service-single-hero-side p{
  max-width:430px;
  margin:0;
}

.direct-service-intro{
  position:relative;
  overflow:hidden;
  padding:48px 0 32px;
  background:
    radial-gradient(circle at 75% 20%,rgba(232,91,38,.08),transparent 29%),
    linear-gradient(180deg,#eef3f5 0%,#f7f9f9 100%);
}

.direct-service-intro::before{
  content:"";
  position:absolute;
  top:-180px;
  right:-110px;
  width:540px;
  height:540px;
  border:1px solid rgba(36,55,65,.06);
  border-radius:50%;
  box-shadow:0 0 0 76px rgba(36,55,65,.025),0 0 0 152px rgba(36,55,65,.018);
  pointer-events:none;
}

.direct-service-intro-grid{
  position:relative;
  z-index:1;
  display:grid;
  grid-template-columns:minmax(0,1fr) minmax(440px,.74fr);
  gap:clamp(48px,6vw,90px);
  align-items:center;
  margin-top:18px;
}

.direct-service-intro h2,
.direct-service-section-head h2,
.direct-service-funnel h2{
  margin:0;
  color:var(--direct-ink);
  font-size:clamp(36px,3.45vw,50px);
  font-weight:300;
  line-height:1.04;
  letter-spacing:-.045em;
  text-wrap:balance;
}

.direct-service-intro-copy>.direct-service-lead{
  margin:25px 0 0;
  color:#354750;
  font-size:19px;
  font-weight:500;
  line-height:1.55;
}

.direct-service-intro-copy>p:not(.direct-service-lead){
  margin:17px 0 0;
  color:var(--direct-muted);
  font-size:15px;
  line-height:1.7;
}

.direct-service-stats{
  display:grid;
  grid-template-columns:repeat(3,minmax(0,1fr));
  margin-top:34px;
  border-top:1px solid var(--direct-line);
  border-bottom:1px solid var(--direct-line);
}

.direct-service-stats>div{
  min-width:0;
  padding:20px 18px 20px 0;
}

.direct-service-stats>div+div{
  padding-left:18px;
  border-left:1px solid var(--direct-line);
}

.direct-service-stats strong{
  display:block;
  color:#263740;
  font-size:20px;
  font-weight:600;
  line-height:1.15;
  letter-spacing:-.025em;
}

.direct-service-stats span{
  display:block;
  margin-top:8px;
  color:#7a878d;
  font-size:10px;
  line-height:1.5;
  letter-spacing:.06em;
  text-transform:uppercase;
}

.direct-service-console{
  position:relative;
  min-width:0;
  padding:25px;
  border:1px solid rgba(255,255,255,.15);
  background:
    radial-gradient(circle at 82% 16%,rgba(232,91,38,.17),transparent 28%),
    linear-gradient(145deg,var(--direct-dark-2),var(--direct-dark));
  color:#fff;
  box-shadow:0 28px 70px rgba(19,39,50,.18);
}

.direct-service-console::before{
  content:"";
  position:absolute;
  inset:10px;
  border:1px solid rgba(255,255,255,.045);
  pointer-events:none;
}

.direct-service-console-title{
  position:relative;
  z-index:1;
  display:grid;
  gap:6px;
  padding:0 0 17px;
}

.direct-service-console-title small{
  color:rgba(255,255,255,.45);
  font-size:8px;
  font-weight:600;
  letter-spacing:.09em;
  text-transform:uppercase;
}

.direct-service-console-title strong{
  color:#fff;
  font-size:25px;
  font-weight:400;
  line-height:1.16;
  letter-spacing:-.03em;
}

.direct-service-campaigns{
  position:relative;
  z-index:1;
  display:grid;
  gap:8px;
}

.direct-service-campaigns article{
  min-width:0;
  display:grid;
  grid-template-columns:9px 1fr auto;
  gap:3px 10px;
  align-items:center;
  padding:13px;
  border:1px solid rgba(255,255,255,.1);
  background:rgba(255,255,255,.045);
}

.direct-service-campaigns i{
  grid-row:1/3;
  width:8px;
  height:8px;
  border-radius:50%;
  background:var(--direct-orange);
  box-shadow:0 0 0 4px rgba(232,91,38,.09);
}

.direct-service-campaigns strong{
  display:block;
  margin-bottom:5px;
  color:#fff;
  font-size:13px;
  font-weight:500;
  line-height:1.2;
}

.direct-service-campaigns small{
  grid-column:2;
  color:rgba(255,255,255,.42);
  font-size:8px;
  letter-spacing:.04em;
  text-transform:uppercase;
}

.direct-service-campaigns article>span{
  grid-row:1/3;
  grid-column:3;
  padding:5px 7px;
  border:1px solid rgba(69,191,119,.2);
  color:#9bc9ae;
  font-size:7px;
  font-weight:600;
  letter-spacing:.07em;
  text-transform:uppercase;
}

.direct-service-console-metrics{
  position:relative;
  z-index:1;
  display:grid;
  grid-template-columns:repeat(2,minmax(0,1fr));
  gap:1px;
  margin-top:14px;
  border:1px solid rgba(255,255,255,.08);
  background:rgba(255,255,255,.09);
}

.direct-service-console-metrics>div{
  display:grid;
  gap:7px;
  padding:13px 14px;
  background:rgba(12,30,39,.88);
}

.direct-service-console-metrics span{
  color:rgba(255,255,255,.42);
  font-size:8px;
  font-weight:600;
  letter-spacing:.07em;
  text-transform:uppercase;
}

.direct-service-console-metrics strong{
  color:#fff;
  font-size:12px;
  font-weight:500;
}

.direct-service-console-foot{
  position:relative;
  z-index:1;
  display:flex;
  justify-content:center;
  gap:7px;
  padding-top:16px;
  color:rgba(255,255,255,.45);
  font-size:8px;
  font-weight:600;
  letter-spacing:.07em;
  text-transform:uppercase;
}

.direct-service-console-foot span{color:var(--direct-orange)}

.direct-service-certificates{
  padding:32px 0;
  background:#fff;
}

.direct-service-section-head{
  display:grid;
  grid-template-columns:minmax(0,1fr) minmax(340px,.54fr);
  gap:clamp(40px,6vw,92px);
  align-items:end;
  margin-bottom:38px;
}

.direct-service-section-head>p{
  max-width:590px;
  margin:0 0 3px;
  color:var(--direct-muted);
  font-size:15px;
  line-height:1.68;
}

.direct-service-section-head--pricing{
  grid-template-columns:1fr;
}

.direct-service-certificate-grid{
  display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));
  gap:14px;
}

.direct-service-certificate{
  min-width:0;
  display:flex;
  flex-direction:column;
  border:1px solid var(--direct-line);
  background:#fff;
  box-shadow:0 12px 34px rgba(27,46,57,.04);
  transition:transform .2s ease,box-shadow .2s ease,border-color .2s ease;
}

.direct-service-certificate:hover{
  transform:translateY(-3px);
  border-color:#c8d3d7;
  color:inherit;
  box-shadow:0 18px 44px rgba(27,46,57,.1);
}

.direct-service-certificate-media{
  position:relative;
  height:345px;
  display:flex;
  align-items:center;
  justify-content:center;
  overflow:hidden;
  padding:16px;
  border-bottom:1px solid var(--direct-line);
  background:
    linear-gradient(45deg,rgba(35,51,60,.025) 25%,transparent 25%,transparent 75%,rgba(35,51,60,.025) 75%),
    linear-gradient(45deg,rgba(35,51,60,.025) 25%,#f8fafa 25%,#f8fafa 75%,rgba(35,51,60,.025) 75%);
  background-position:0 0,9px 9px;
  background-size:18px 18px;
}

.direct-service-certificate-media img{
  width:100%;
  height:100%;
  display:block;
  object-fit:contain;
  transition:transform .22s ease,filter .22s ease;
}

.direct-service-certificate:hover img{
  transform:scale(1.018);
  filter:brightness(.97);
}

.direct-service-certificate-caption{
  display:grid;
  gap:5px;
  padding:16px 17px 18px;
}

.direct-service-certificate-caption small{
  color:#8a969c;
  font-size:8px;
  font-weight:600;
  letter-spacing:.09em;
  text-transform:uppercase;
}

.direct-service-certificate-caption strong{
  color:#273840;
  font-size:17px;
  font-weight:500;
  line-height:1.25;
}

.direct-service-certificate-caption>span{
  color:#748188;
  font-size:11px;
  line-height:1.35;
}

.direct-service-funnel{
  position:relative;
  overflow:hidden;
  padding:32px 0;
  background:
    linear-gradient(105deg,rgba(11,27,37,.98),rgba(18,46,63,.94)),
    url('../images/hero-commerce-dark.svg') center/cover no-repeat;
  color:#fff;
}

.direct-service-funnel::before{
  content:"";
  position:absolute;
  inset:0;
  background:radial-gradient(circle at 78% 23%,rgba(232,91,38,.22),transparent 29%);
  pointer-events:none;
}

.direct-service-funnel-grid{
  position:relative;
  z-index:1;
  display:grid;
  grid-template-columns:minmax(0,.9fr) minmax(470px,.72fr);
  gap:clamp(54px,7vw,104px);
  align-items:center;
}

.direct-service-funnel h2{
  max-width:690px;
  color:#fff;
}

.direct-service-funnel-copy>p{
  max-width:690px;
  margin:23px 0 0;
  color:rgba(255,255,255,.74);
  font-size:17px;
  line-height:1.66;
}

.direct-service-funnel-copy ul{
  display:grid;
  gap:11px;
  margin:27px 0 0;
  padding:0;
  list-style:none;
}

.direct-service-funnel-copy li{
  position:relative;
  padding-left:23px;
  color:rgba(255,255,255,.92);
  font-size:14px;
  line-height:1.52;
}

.direct-service-funnel-copy li::before{
  content:"";
  position:absolute;
  left:0;
  top:.62em;
  width:9px;
  height:2px;
  background:var(--direct-orange);
}

.direct-service-funnel-copy>small{
  display:block;
  max-width:680px;
  margin-top:24px;
  color:rgba(255,255,255,.48);
  font-size:10px;
  line-height:1.58;
}

.direct-service-path{
  padding:27px;
  border:1px solid rgba(255,255,255,.16);
  background:rgba(5,17,24,.48);
  box-shadow:0 28px 70px rgba(0,0,0,.22);
  backdrop-filter:blur(7px);
  -webkit-backdrop-filter:blur(7px);
}

.direct-service-path-head{
  display:grid;
  gap:7px;
  padding-bottom:19px;
  border-bottom:1px solid rgba(255,255,255,.1);
}

.direct-service-path-head span{
  color:rgba(255,255,255,.43);
  font-size:8px;
  font-weight:600;
  letter-spacing:.09em;
  text-transform:uppercase;
}

.direct-service-path-head strong{
  color:#fff;
  font-size:21px;
  font-weight:400;
  letter-spacing:-.025em;
}

.direct-service-path-flow{
  position:relative;
  display:grid;
  gap:9px;
  margin-top:20px;
}

.direct-service-path-flow::before{
  content:"";
  position:absolute;
  left:16px;
  top:30px;
  bottom:30px;
  width:1px;
  background:linear-gradient(var(--direct-orange),rgba(255,255,255,.12));
}

.direct-service-path-flow article{
  position:relative;
  min-height:72px;
  display:grid;
  gap:3px;
  padding:13px 13px 13px 45px;
  border:1px solid rgba(255,255,255,.1);
  background:rgba(255,255,255,.045);
}

.direct-service-path-flow article::before{
  content:"";
  position:absolute;
  z-index:1;
  left:12px;
  top:26px;
  width:9px;
  height:9px;
  border:2px solid var(--direct-orange);
  border-radius:50%;
  background:var(--direct-dark);
  box-shadow:0 0 0 4px rgba(232,91,38,.08);
}

.direct-service-path-flow small{
  color:rgba(255,255,255,.42);
  font-size:8px;
  font-weight:600;
  letter-spacing:.09em;
  text-transform:uppercase;
}

.direct-service-path-flow strong{
  color:#fff;
  font-size:14px;
  font-weight:500;
}

.direct-service-path-flow p{
  margin:1px 0 0;
  color:rgba(255,255,255,.55);
  font-size:10px;
  line-height:1.4;
}

.service-single--yandex-direct>.service-single-pricing{
  padding-top:32px;
  padding-bottom:32px;
}

.service-single--yandex-direct .service-single-nav-inner{
  min-height:116px;
}

@media(max-width:1180px){
  .direct-service-intro-grid{
    grid-template-columns:minmax(0,1fr) minmax(390px,.72fr);
    gap:44px;
  }

  .direct-service-funnel-grid{
    grid-template-columns:minmax(0,.9fr) minmax(420px,.72fr);
    gap:46px;
  }

  .direct-service-certificate-media{
    height:310px;
  }
}

@media(max-width:980px){
  .direct-service-intro-grid,
  .direct-service-funnel-grid{
    grid-template-columns:1fr;
  }

  .direct-service-console,
  .direct-service-path{
    width:min(100%,680px);
  }

  .direct-service-section-head{
    grid-template-columns:1fr;
    gap:19px;
  }

  .direct-service-section-head>p{
    max-width:760px;
  }

  .direct-service-certificate-grid{
    grid-template-columns:repeat(2,minmax(0,1fr));
  }

  .direct-service-certificate-media{
    height:430px;
  }
}

@media(max-width:700px){
  .direct-service-intro{
    padding-top:38px;
    padding-bottom:20px;
  }

  .direct-service-certificates,
.direct-service-funnel,
.service-single--yandex-direct>.service-single-pricing{
    padding-top:20px;
    padding-bottom:20px;
  }

  .direct-service-intro h2,
  .direct-service-section-head h2,
  .direct-service-funnel h2{
    font-size:32px;
    line-height:1.07;
  }

  .direct-service-intro-copy>.direct-service-lead,
  .direct-service-funnel-copy>p{
    font-size:15px;
  }

  .direct-service-stats{
    grid-template-columns:1fr;
  }

  .direct-service-stats>div{
    padding:15px 0;
  }

  .direct-service-stats>div+div{
    padding-left:0;
    border-top:1px solid var(--direct-line);
    border-left:0;
  }

  .direct-service-console{
    padding:21px 18px;
  }

  .direct-service-certificate-grid{
    grid-template-columns:1fr;
  }

  .direct-service-certificate-media{
    height:520px;
  }

  .direct-service-path{
    padding:22px 18px;
  }

}

@media(max-width:460px){

  .direct-service-console-metrics{
    grid-template-columns:1fr;
  }

  .direct-service-console-foot{
    flex-wrap:wrap;
  }

  .direct-service-certificate-media{
    height:410px;
  }
}

@media(prefers-reduced-motion:reduce){
  .direct-service-certificate,
.direct-service-certificate img{
    transition:none;
  }
}
